Starting on the right track and staying focused helps deliver the best results.
Getting to know a new client, or starting a project for an existing one, begins with asking the right questions. Determining the objectives, clearly and upfront, helps keep everyone on the right path to a successful and creative outcome.
![graphic-design-and-email-marketing-michigan Michigan Design and WordPress](http://digitalliance.com/wp-content/uploads/2022/01/graphic-design-and-email-marketing-michigan.png)
Discover
Understanding your core objectives and business goals is our first priority. Clients are provided with a solid creative brief that will shape the strategy and road map for your project.
![creative-process-discovery Our creative discovery process](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-discovery.jpg)
![creative-process-create Our creative design process](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-create.jpg)
Create
With a solid understanding of your key objectives, we begin the creative process. Together, we explore multiple concepts, colors, images and other elements to visually articulate your message.
Refine
Recommendations go through a refinement process until the design meets the perfect balance of unique individuality and strategic relevance. Your feedback and comments help us make adjustments where needed, and provide you with final designs for approval.
![creative-process-refine Our creative refinement process](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-refine.jpg)
![creative-process-deliver Delivering the best creative](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-deliver.jpg)
Deliver
We apply the approved design to all deliverables, produce and provide you with all digital files and assets you need. But our work doesn’t always stop there. Depending on the project, we can provide ongoing support if needed.
![creative-process-discovery Our creative discovery process](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-discovery.jpg)
Discover
Understanding your core objectives and business goals is our first priority. Clients are provided with a solid creative brief that will shape the strategy and road map for your project.
![creative-process-create Our creative design process](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-create.jpg)
Create
With a solid understanding of your key objectives, we begin the creative process. Together, we explore multiple concepts, colors, images and other elements to visually articulate your message.
![creative-process-refine Our creative refinement process](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-refine.jpg)
Refine
Recommendations go through a refinement process until the design meets the perfect balance of unique individuality and strategic relevance. Your feedback and comments help us make adjustments where needed, and provide you with final designs for approval.
![creative-process-deliver Delivering the best creative](http://digitalliance.com/wp-content/uploads/2020/12/creative-process-deliver.jpg)
Deliver
We apply the approved design to all deliverables, produce and provide you with all digital files and assets you need. But our work doesn’t always stop there. Depending on the project, we can provide ongoing support if needed.
![digitalliance-logo-white Digitalliance](http://digitalliance.com/wp-content/uploads/2021/01/digitalliance-logo-white.png)
WHO WE ARE | WHAT WE DO | HOW WE WORK | REACH US
Digitalliance is a full-service marketing and design agency that helps clients create better customer experiences through WordPress website development, custom email marketing campaigns, advertising, and custom branding.
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