The Planning Director is primarily responsible for developing consistent, high quality plan recommendations for world-renowned Food delivery services and Mobility businesses, through a deep understanding of the category & brand challenges. This role will be focused on turning business objectives into communications objectives and defining clear KPIs for measurement, and driving innovation that is founded in clear audience insight.
The Role ObjectiveThis is a leadership role, supporting Uber team lead in managing client relationships and internal team members.
Responsibilities
Planning Lead People Management
• Work collaboratively with the client lead to develop the capability, skills and knowledge of our team.
• Mentor and provide direction to team members, challenge the team members to think creatively and break out from the comfort zone
Other Areas
• Demonstrate a business sense and a commercial understanding of profitability.
• Demonstrate an understanding of the media and technology developments that influence clients’ business.
• Be an advocate of continuous improvement, enthusiastic and positive with a “Can Do” attitude Flags up any serious performance issues immediately and seek help to manage them accordingly
• Be an advocate of continuous improvement, enthusiastic and positive with a “Can Do” attitude Flags up any serious performance issues immediately and seek help to manage them accordingly
Key Performance Indicators
• Product: outstanding plan execution & operational excellence. KPI TBC
• Client: satisfaction, retention and growth, contributing to a high score for strategy and activation planning in agency evaluation. KPI TRR score
• Commercial: client profitability. KPI Client Profitability target
• Personal development: positive My360 feedback from manager, peers and clients
| 職務経験 | 10年以上 |
| キャリアレベル | 中途経験者レベル |
| 英語レベル | 流暢 (英語使用比率: 75％程度) |
| 日本語レベル | 日常会話レベル |
| 最終学歴 | 大学卒： 学士号 |
| 現在のビザ | 日本での就労許可が必要です |
Education, skills and behaviours
• 10+ experience in planning role including at least 3 years of senior role that involves overseeing and guiding planning, managing & training team members
• You have to speak fluent English – 80% of the communications on Uber account is done in English. If you also speak Japanese that is a nice to have
• Adaptability and Agility to such a fast moving category – you need to think fast, move fast and be able to connect the dots and see the big picture
• Confidently & comfortably present ideas and strategy
• Proven track record in the relevant sector with category management experience
• Evidence of being able to influence and manage senior client stakeholders (media managers, marketing directors and country heads)
• Strong analytical skills to identify consumer journey planning
• Strong target orientation e.g. very results driven, ability to work effectively to targets
• Strong customer relationship management experience and proven ability in developing senior customer stakeholder relationships
• Evidence of strong collaboration skills used to develop team and client knowledge in order to grow shared understanding and knowledge to facilitate a step-change in strategic planning
• The ability to delegate, up and downwards, to coordinate between groups and departments and to be able to sell strategies, initiatives and ideas convincingly.
About EssenceMediacom
GroupM’s newest and largest agency – delivers marketing breakthroughs for their clients. Disrupting the old models across media, creative, innovation and analytics, the agency has been built to find new opportunities for brands and deliver truly integrated media solutions.
Composed of 10,000 people across 120 offices globally EssenceMediacom combines Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise.
The agency includes an enviable global client roster, which includes adidas, Bayer, Dell, Google, Mars, NBCUniversal, PlayStation, Procter & Gamble, The Coca-Cola Company and Uber, and will be responsible for more than $21bn in global media billings.
EssenceMediacom Creative Futures works at the intersection of data and technology, media and creative to drive relevance from brands. Not disruptive or annoying, we strive to reshape how brands connect with consumers by creating advertising that is relevant and useful to the end user. Our data-driven and insight-led approach truly delivers on the promise of 'right moment, right message’.
About Japan:
Japan is both the world’s third-largest media market and third-largest e-commerce market. As one of the first markets to develop a full mobile e-commerce ecosystem circa 2001 to 2002, Japanese digital consumers are experienced and discerning; digital marketing campaigns are sophisticated, multi-layered labor of love. While growth is lower in this mature market, e-commerce is projected to increase by 12% in 2016, 11% in 2017 – emerging technologies are driving substantial growth. Programmatic spend across all devices has seen a 156% increase between 2012 and now, with mobile Programmatic spend expected to grow 174% between now and 2017. If you want to excel in a mature, refined media advertising atmosphere and reach savvy consumers with equally-savvy media plans, Japan is the place to be.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
正社員
給与700万円 ~ 1000万円
ボーナス固定給+ボーナス
配属部署EssenceMediacom
業種広告・PR
外資系企業
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